Time Inc's Wallpaper* Magazine Enjoying Print Ad Revenue Increase

Wallpaper Magazine which recently launched a U.S edition, is enjoying an increase in print revenue a rarity for print magazines today. According to Editor in Chief Troy Chambers print still has that place where readers lose themselves and relax.  In an interview with Mr. Magazine, Mr. Chambers talks about co-existence of print and digital, design philosophy, the death of the tablet and how to get readers addicted to print and paper.

Tony Chambers joined Wallpaper* as Creative Director in January 2003, and was appointed Editor-In-Chief, make that Refiner-in-Chief, in March 2007. Under Tony’s editorship, Wallpaper* magazine has been transformed into a highly-regarded global brand. He introduced a series of over 100 pocket City Guides, a hugely successful website and an iPad edition, an in-house creative agency, as well as an interior design service. He is also the creator of Wallpaper*Handmade, an annual exhibition at Salone del Mobile which brings together the finest designers, craftsmen and manufacturers to collaborate on one-of-a-kind pieces.

 
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