At TimeWarner, the makeover has begun
Published: Thursday, February 28, 2008
BY SDHOn Saturday, Jeff Bewkes will hit the two month mark as Time Warner CEO. It will also mark the beginning of the long awaited restructuring under the Bewkes Administration. As speculated just two weeks into the CEO gig, Jeff Bewkes has made his move on New Line Cinema. The movie studio will now be thrown under the Warner Bros umbrella and New Line Co heads Robert Shaye and Michael Lynne will get their walking papers, but of course that part is being spun as if leaving the company was their choice. This is just part of the first stage of what many expect to be a drastic makeover of one of the world's biggest media companies, whose stock has been stock in a ditch and whose dominant position has dwindled as competitors like News Corp take the lead. Now if only Bewkes didn’t decide to do a wait a see with the company’s overweight magazine business, Time Inc. We are moving quickly to improve our business performance and financial returns," Time Warner President and CEO Jeff Bewkes said in a statement. Time Warner puts New Line Cinema under Warner Bros [Reuters] Labels: FIRST_100_DAYS, JeffBewkes, THE_BEWKES_ADMINISTRATION, TimeInc, TimeWarner |

















