-SDH
 As some media CEOs struggle to get their companies back on good footing they constantly have their radars up for the next big thing that they hope will generate growth and additional revenue. But sometimes it’s not the lack of having what you may think is the next big thing in your stable. Sometimes what the company may need is an overhaul, a streamlining, and a revamp or whatever you want to call it. Sometimes it’s the CEOs lack of discipline and outdated management style that is holding the company back. Some media CEOs may look to their predecessors for advice or a legend in their business who has retired. By doing so, a media CEO is likely to get the same recycled advice. So where then should he/she turn for a fresh take on running a tight ship? Outside the media ring of course. One person comes to mind right away and that’s HP CEO Mark Hurd. Hurd took over a troubled company from the spotlight loving Carly Fiorina and whipped it into shape. He barely makes appearances, not to make a statement, but because he is actually huddled with his management team working. Hurd is loved by his board for his operational and cost cutting skills as well as his management style among other things. Such qualities could help many of the struggling media companies around today who are in a battle to make their mark on the digital playing field and sometimes loses focus on the business itself. Oh yeah those media CEOs who publicly say that their top priority is the shareholder, you are already off on the wrong foot. For Mark Hurd, the consumer is king!Labels: BigMedia, CEOs, FEATURE, MarkHurd |
