Bloomberg Businessweek has gone through many changes over its existence. Under Bloomberg Media it is now rolling out its second revamp across print and digital. The new Businessweek under editor Megan Murphy promises sharper stories, richer graphics, photography and a new app. Visitors to Businessweek’s website will also now run into a paywall after enjoying 4 free articles each month.
Bloomberg Businessweek is shifting to a two-tiered membership model: Digital Only, which includes access to the app, Daily IQ, unlimited access to Businessweek content online, and 6-8 special print issues a year; and All Access, which grants all digital benefits plus the weekly print magazine, quarterly conference calls, and live-streams of key events. A metered paywall is now in effect for Businessweek content online and readers without membership will have access to four free stories per month.
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