Just three weeks ago Time Inc announced a partnership with Editorial Televisa to launch FORTUNE en Español which will be distributed throughout Mexico. Now the company is teaming up to launch another magazine in Mexico this time Food & Wine en Español and this is in partnership with Media Business Generators SA de CV. Like FORTUNE en Español, Food & Wine en Español will feature content from the U.S. edition in addition to original content produced by Media Business Generators’ staff in Mexico. These launches are part of Time Inc’s aggressive push to boost appeal to its already massive Latino audiences while expanding it. Last week the company announced the launch of Time Inc Latino a digital platform that promises to deliver Unparalleled Access to the U.S. Hispanic Audience. Under Time Inc Latino the company launched People Chica on People.com and Planeta Futbol on SI.com.
said Hunter Lewis, Editor-in-Chief of FOOD & WINE:
“We are pleased to be partnering with Media Business Generators SA de CV to bring the FOOD & WINE brand to Mexico and beyond. Mexico is one of the most vibrant destinations in the world for good reason, and we are excited for the opportunity to expand the FOOD & WINE brand, the premier voice in the culinary world.”
More from print
Mystery Thickens Around American Media Inc’s Pro Saudi Arabia Glossy Magazine?
American Media Inc (AMI) which always seems to be embroiled in scandal, the latest of which includes allegedly paying off …
Conde Nast’s Glamour Unveils Radical Redesign, Instagram Followers Weigh in
“We changed everything” -Samantha Barry Whenever magazines get new editors, the new editor almost always roles out a redesign of the …
HelloGiggles Launches Print Magazine Thanks to Instagram
HelloGiggles.com, the digital lifestyle brand acquired by Time Inc back in 2015 for a reported $20 million is expanding its …