Bloomberg Media Installs Data Chief to Help Stimulate Revenue Growth

BLOOMBERG MEDIA'S NEW GLOBAL HEAD OF DATA, MICHELLE LYNN

Bloomberg Media this morning said it is bringin on agency exec Michelle Lynn as Global Head of Data Science and Insights.  Ms. Lynn will oversee the company's global data and research teams which helps to drive revenue by delivering innovative solutions for advertising clients. She joins from digital and creative communications agency Dentsu Aegis Network. Here is the full announcement:

"Bloomberg's heritage is rooted in data, and as we continue to build the leading global business and financial media company while achieving double digit revenue growth, the next step of our mission is to fully harness the resources of this organization to deliver exceptional solutions for our partners," said Bloomberg Media Chief Operating Officer Jacki Kelley. "Michelle's significant experience in data strategy and her agency perspective will bridge this gap, allowing us to infuse a new level of intelligence for our clients."

"I've always admired Bloomberg for its tremendous talent and unparalleled access to proprietary data and analytics," said Lynn. "Bloomberg Media has a massive opportunity to leverage this data to create industry-leading products in partnership with clients, and I could not be more excited to lead this important effort."

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