Big Media Aggregated: Disney and News Corp goes shopping

By SDH Disney Interactive Studios (DIS) the game arm of the media and entertainment giant has reportedly agreed to purchase Chinese company Gamestar. DIS general manager Graham Hopper feels good about the deal saying Gamestar will play a significant roll in DIS’s global growth plan. Wonder if Gamestar’s 90 staff members fit into that growth plan? In other shopping news, News Corp’s Fox Networks, the company’s year-old online advertising network will announce today that it has bought control of European video ad network Utarget as part of a move to expand in Europe and Asia. Wendi Deng Murdoch, wife of Rupert is probably the mind behind this strategic swallowing. The Utarget deal comes after U.S.-based Fox Interactive Media (FIM) reorganized staff last week in anticipation of a possible revenue target shortfall. The reshuffling, long in the works, will also see the launch of FIM's long-anticipated U.S. online advertising network, called the FIM Audience Network.