News Corp rolls out "The No deal" technique while they work it out with the LinkedIN guys

-YOSH OK so who is going out of their way to reiterate that News Corp is not in talks to buy social networking business site, LinkedIn.com? The source is shooting down everything from a rumored $1 Billion price tag to Rupert Murdoch regretting his Dow Jones purchase. OK so he didn't shoot that one down. But in previous reports, both companies already made it clear, or attempted to make it clear that they aren't in talks whatsoever. But come on why wouldn't a deal happen? It makes sense and we all know Rupert isn't afraid to throw cash at things he wants. Don't they know that the more they deny that talks are going on the more people will think that talks are really going on? Clearly this is an attempt to keep speculation in the media about a possible deal, perhaps a technique to get the LinkedIN side to agree to a buyout because they are probably holding out for more money than News Corp thinks they're worth. "Strategically, it would be a great fit," Goldman Sachs analyst Anthony Noto told Reuters last week. Whether it makes financial sense hinges on price, he said. There is no way LinkedIn is worth $1 Billion. News Corp, LinkedIn not in takeover talks: source [Reuters]