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Web and print working together in harmony, at least for one publisher

Published: Sunday, November 25, 2007

-YOSH

CNet founder, Halsey Minor was all for doing away with print media, predicting its demise due to the Internet. But as it turns out, Halsey Minor ate his words and ended up dumping some money into a sort of new/old media company called 8020 Publishing that publishes two heavy print titles with content generated online by it's subscribers. User generated content for print? Hmmm, we smell a catch on here.
“I spent my time at CNet talking about how print was going to be challenged by the Internet and specifically how we were going to make magazines go away,” he said. “But two years ago I realized I was still reading over 100 magazines a month. I like holding them and turning the pages. And the images are better than on the Internet.”

Online readers vote on their favorite submissions appearing at JPGmag.com. Then a tiny staff of 10 designs a layout for the winners and about 50,000 high-quality slick-looking magazines are printed six times a year. They are sold through $25 annual subscriptions and on newsstands for $6 each.

Publisher Gets Web Readers to Fill the Pages of Its Magazines [NYT]

Labels: Digital_Media, HalseyMinor, Investors, Magazine, Viewsers

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