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Untitled Document

Time Inc's John Squires has that kinda successor tone in his statements

Published: Tuesday, November 20, 2007

-MARTY

Time Inc continues to firm up it's digital offerings in the never ending campaign for magazine publisher's to remain relevant, and rumored potential Ann Moore successor John Squires is talking up the company's Internet efforts in a very CEOish way.

John Squires, executive vp, Time Inc., said that while he’d like the company’s sites to “crawl up in terms of scale,” he’s happy with their rank in engagement and revenue per user. Speaking today at a Time Inc. Digital Showcase, he noted that according to Time Inc.’s own ranking, the company’s sites come in 15th among media companies in terms of time spent per visitor.

At the same time, Squires emphasized the push to get people to stay on the sites longer. “Everything we’re doing, we’re trying to put through this lens [of] how long can we hold people for.”

Time Inc. Bolsters Digital Brands [Mediaweek]

Labels: ANN_MOORE, Digital_Media, JohnSquires, Magazine, SUCCESSION, TimeInc

Comments on "Time Inc's John Squires has that kinda successor tone in his statements"

 

Anonymous Anonymous said ... (9:56 AM) : 

something is up with this guy. something doesn't gel well

 

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