Wenner Media to raise Us Weekly's cover price to cover Janice Minn's salary

We thought that in the Perezhilton Popsugar era celeb gossip mags like Us Weekly would be looking to lower their newsstand prices. But apparently we were mistaken. Your ride home will get even more expensive when Wenner Media ups the price on Us with the Oct. 12 issue even though sites like Perezhilton muscle in on their readership. Is this a sign of confidence that gossip heads will continue to take a big chunk of their doses via print? An Us Weekly increase was not unexpected, as several of its competitors have been moving up in cover price in recent months. Northern & Shell kicked off the increases this year when it raised the price of its U.S. edition of OK! by $1, to $2.99. Time Inc.’s People magazine went to $3.99 from $3.49 with the Sept. 10 issue, from $3.49. And Bauer Publishing this fall is raising the prices of In Touch and Life & Style weeklies, both the low-priced leaders at $1.99, by $1. Following the trend we guess! Wenner's Us Weekly to Up Cover Price [Mediaweek]