Grand Theft Zelnick

-SHOMARI HINES Former, BMG Music head Strauss "Call me Mr. Zelnick" Zelnick has taken control of video game producer Take-Two Interactive (T2i) and is already laying out plans for the company under his leadership, even if he did allegedly run another video game company in the ground before. Strauss, the guitar-playing chairman, admits he's looking to begin a new era at the tainted game factory, whose prime product is violence-prone "Grand Theft Auto." After leading a boardroom revolt late last week to oust Take-Two's management team, Zelnick spent the weekend spreading previews of his first steps for the company. "We need to learn about the company, and of course, we need to stabilize the company's operations at the corporate level," Zelnick told a CNBC interviewer. Yeah that and more Strauss ZELNICK'S NEW TAKE [NYP] EARLIER: Strauss Zelnick to run another game company into the ground??