So, you bought the Observer. What now?

So by now media circles are saturated with the news of a 25 year old NYU student snatching up the New York Observer for a little under $10 Million of his own money, not his jailed daddy's. But the question that follows such news is what now? The paper has been losing about $2 Million a year and its circulation is an anorexic 50,000. Jared Kushner after buying the paper said that he won't dip his fingers into the editorial affairs of the paper, but he may have to dip his hands into how the paper spends money which may at some point lead to a few job cuts. Mr. Kushner may also have to look at circulation and how to grow it, but then again he probably doesn't know where to start. Our opinion right now, Peter W. Kaplan, the editor of The Observer was never really interested in the paper being sold to a major media firm or even Bobby Deniro and his deep pocket buddies. Why you ask? Well he along with the rest of the Observers top brass wanted someone with a lot of money that they would be able to control. In this they found Jared Kushner. He is young rich not dumb but naive. read>>